If you want to stop competing on price and start winning jobs on quality, it’s time to get smart with what you’re selling.
Whether you’re a seasoned installer, a local builder, or just getting started in the trade, this guide is for you. It’s not about hard selling – it’s about showing customers a better choice.
This article gives you everything you need to know about Comp Door, and how it can be your secret weapon for smashing more quotes, locking in more customers, and keeping your margins healthy without cutting corners.
We’ll break down what today’s homeowners are looking for, how Comp Doors meet (and exceed) those needs, and why adding them to your quote can be the difference between a “maybe” and a firm handshake.
What we’ll cover:
- Why competing on price is a mug’s game
- What homeowners actually care about in 2025
- The big wins that make Comp Door stand out
- How Kubu smart tech gives you the edge
- Using the Comp Door designer tool to wow clients
- Letting the product sell itself
- Turning quotes into confirmed jobs
Sell Smarter: How to Win More Jobs With Comp Door.
We’ve all been there. A homeowner gets five quotes and picks the cheapest one. Sound familiar?
The trouble is that route kills your margins and your motivation. If you’re quoting against other trades on the same old doors, how are you supposed to stand out?
Here’s the truth: price shoppers don’t always want the cheapest. They want the best value. That’s where Comp Doors come in.
Give them a product that looks better, performs better, lasts longer, and has all the bells and whistles – and suddenly, you’re not just another quote. You’re the expert who brought them the best door they never knew they needed.
What Homeowners Want Now: Security, Colour Choice, Smart Tech
Today’s buyers are savvy. They’re doing their research, scrolling Instagram for inspo, and looking for products that match their lifestyle. Here’s what they want:
- Security: According to recent surveys, over 70% of homeowners rate home security as their number one priority when upgrading their door. Multi-point locking systems and PAS 24 compliance give peace of mind and tick all the right boxes.
- Customisation: Buyers love to personalise. Around 65% of homeowners say having a wide choice of colour and finish options influenced their final decision. With 250+ colour combinations and modern hardware to match, Comp Door offers standout curb appeal.
- Smart Tech: Smart home features are no longer a luxury; they’re becoming expected. Kubu integration is a wow factor that closes deals. A smart-ready door means they get next-gen features without the faff.
Comp Door ticks every box. It’s not just a door – it’s a lifestyle upgrade that aligns with what modern homeowners are actively seeking out.
Comp Door = USP: Tech + Style + Warranty
Comp Doors are built different.
Seriously. With a unique 0.6 U-value, a CoolSkin™ technology that resists warping and cracking, and a 48mm solid timber core, they’re head and shoulders above the rest.
But it’s not just about what’s under the hood. The look is next-level: modern, stylish, and available in 250+ colour combinations. Homeowners love the kerb appeal, and you get fewer callbacks thanks to superior build quality.

Oh, and did we mention the 10-year guarantee? That’s confidence you can sell.
Kubu = Instant Wow Factor
This is the cherry on top. Kubu-ready Comp Doors let homeowners track their door’s lock status from their phone.
- Left the house in a rush? Check the app.
- Wondering if the kids locked up properly? Kubu’s got your back.
This kind of feature turns heads and makes your quote memorable. It also shows you’re not just selling a door – you’re offering smart, modern living.
Using the Design Tool to Show Clients Options Live
You know what sells better than specs and brochures? Seeing it for themselves.
The Comp Door Designer Tool is your secret weapon.
Whether you’re quoting at their kitchen table or sending them a link, they can design their dream door in real-time. Change the colour. Add side panels. Try different hardware. It’s interactive, impressive, and it closes deals.
Installers have told us they’ve won jobs simply by walking clients through the design tool on a tablet.
One trade customer mentioned how showing a homeowner their exact colour combo and handle finish live made the client say, “That’s the one!” on the spot.
It’s more than a gimmick – it’s a confidence booster for homeowners and a conversion tool for you.
Talk Less, Show More: Let the Door Do the Work
We get it – talking tech and specs isn’t everyone’s style. The good news? You don’t need to be a salesperson.
Let the Comp Door brochure, designer tool, or even a sample swatch do the heavy lifting.
The visuals speak for themselves. This door sells on looks, feel, and innovation. You just have to introduce it.

Seeing really is believing – especially when it comes to something they use every day.
Win the Quote, Lock the Job
When you bring something fresh to the table, you instantly become the expert. You’re not the cheapest quote – you’re the one with the best door, the smart features, the proven performance, and a real difference in quality.
Switching to Comp Doors doesn’t just help you win jobs. It helps you build a reputation. And that leads to more referrals, better reviews, and healthier margins.
Arm Yourself with a Better Product. Let Comp Door Help You Win More Work.
If you’re still quoting the same old doors, you’re missing out. Comp Door is how you stop racing to the bottom and start rising to the top. Better spec, better style, smarter features – all at a competitive price point that gives you room to breathe.
Use the Comp Door Designer Tool now or get an instant quote and see how easy it is to start winning more work today.
And here’s the kicker – for the month of April, we’re giving £50 off to anyone who hasn’t previously bought a Comp Door. It’s our way of helping you try it out, win more work, and start standing out without breaking the bank.
FAQs
What makes Comp Door different from other composite doors?
Comp Doors are engineered with a solid timber core, cutting-edge thermal performance (U-value of 0.6), CoolSkin™ technology, and are Kubu smart-ready. They’re stronger, smarter, and more stylish than standard options.
Are Comp Doors more expensive?
While Comp Door prices are slightly higher than basic composites, they offer exceptional value through durability, smart tech, and curb appeal. Many trades find it easier to upsell and secure better margins.
Can I use the Comp Door designer tool with clients?
Absolutely. The interactive tool is designed to be shared with clients, helping them visualise options and make confident decisions. It’s a proven way to boost conversions.
Where can I see Comp Door reviews?
You can check out Comp Door reviews on our website and Trustpilot. Installers and homeowners alike rate them highly for build quality, style, and innovation.
How can I get Comp Door prices UK-wide?
Head to The Trade Village website and use our instant quote tool. Get Comp Door prices tailored to your spec in just a few clicks.